Mountain valleys to global markets: Xifeng kiwifruit's export success

Rows of green kiwifruits are quietly ripening under meticulous care in the lush hills of Dahong village, Xifeng county. In just over a month, these fruits, cultivated by Guizhou Zhongkang Agricultural Technology Co, will be sold in Chinese and overseas markets, including Singapore and Canada.

Kiwifruits are packed for sale. [Photo/xifeng.gov.cn]

Zhongkang has planted 4,800 mu (320 hectares) of premium kiwifruit since its founding in 2015, using cutting-edge horticultural practices and eco-friendly pest control to ensure high quality.

The company has invested in a state-of-the-art smart sorting system equipped with optical scanners, ultraviolet detectors, and electronic scales, automatically grading each fruit for weight, appearance, and quality, ensuring that only the finest reach global consumers.

Each box carries a digital QR code that links to a full traceability record from pollination to harvest, offering unprecedented transparency for buyers abroad. International exports currently account for 35 percent of the company's total output.

Kiwifruits are stuck with QR codes that contain full planting records. [Photo/xifeng.gov.cn]

"Quality is our passport to international trade," said Fu Ping, the company's general manager. "We're turning a mountain fruit into a global favorite."

As Xifeng kiwifruits continue their journey to global markets, they bring prosperity to local farmers and new momentum to Guizhou's foreign trade development.